What Clients Say

Feedback from founders, executives, and decision-makers who've used our analysis to examine their most important decisions.

"Their memo identified a critical incentive misalignment we'd completely missed. It changed how we structured the entire deal. Worth every penny."

CEO, Series B SaaS Company

Partnership & Acquisition Analysis

"We were about to make a major market expansion decision. Their analysis forced us to confront assumptions we didn't even know we were making. We delayed the expansion, restructured our approach, and it's been far more successful because of it."

Founder, Growth-Stage Startup

Market Entry Strategy

"The written memo was exactly what we needed—clear, specific, no hedging. We shared it with our board and it sparked the right conversations. They asked questions we hadn't considered."

COO, Mid-Market Company

Organizational Restructuring

"We were confident in our product pivot. Their analysis showed us we were making assumptions about customer demand that weren't supported by evidence. It saved us from a costly mistake."

Product Lead, B2B Software

Product Strategy

"What impressed me most was how they identified structural weaknesses in our decision-making process itself, not just the decision. It's made us better at evaluating future decisions."

VP Strategy, Enterprise Company

Capital Allocation

"The follow-up call was invaluable. They helped us think through the implications and next steps without telling us what to do. That's exactly what we needed."

Executive Team, Growth Company

Talent & Retention Strategy

"We appreciated the directness. No fluff, no buzzwords, just clear analysis of what could go wrong. That's rare in advisory work."

Founder, Venture-Backed Startup

Investment Decision

"The analysis gave us confidence to move forward with the decision, but with eyes wide open about the risks. That's more valuable than a simple yes or no."

CEO, Scale-Up Company

Strategic Partnership

Why Clients Choose Us

Independent Analysis

We have no agenda. We're not trying to sell you a solution or implement a playbook. We examine your specific decision and tell you what we see.

Structural Thinking

We don't just identify problems—we trace them to their structural roots. Incentive misalignment, hidden assumptions, bottlenecks, execution risk.

Clear Communication

No jargon, no hedging, no buzzwords. We write like we're briefing an internal executive—direct, precise, actionable.

Experienced Perspective

We've lived through the consequences of bad decisions. We know what works, what fails, and why. We bring that experience to your analysis.

Focused Scope

One decision, one analysis, one memo. We're not trying to build a long-term relationship or sell you additional services. We do one thing well.

Confidentiality

Everything you share is confidential. We don't discuss clients, use your decision as a case study, or share findings with anyone.

Types of Decisions We Analyze

Strategic Decisions

  • • Market entry or expansion
  • • Product pivot or new product launch
  • • Business model changes
  • • Geographic expansion
  • • Vertical integration decisions

Organizational Decisions

  • • Leadership restructuring
  • • Reporting line changes
  • • Compensation and retention plans
  • • Organizational redesign
  • • Culture and values initiatives

Financial Decisions

  • • Major capital investments
  • • Fundraising strategy
  • • M&A and partnerships
  • • Pricing changes
  • • Cost restructuring

Operational Decisions

  • • Build vs. buy decisions
  • • Technology platform choices
  • • Process redesign
  • • Outsourcing decisions
  • • Infrastructure investments

Ready to examine your decision?

Send us details about what you're considering. We'll assess whether it's a fit and get back to you within 48 hours.